Published in
September 2011
- Page 13
Most of us recognize the Nike swoop on athletic apparel and shoes. And, just as famous is the I♥NY brand of New York City.
What’s the brand of your community? You don’t need a logo or a clever saying to brand your hometown. It is branded because people have a perception about it already. Is it good one?
What comes to mind when you hear Calgary, Lunenburg, Inuvik, and Quebec City? When you visit these
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