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Becoming a community of choice

The relationship between arts and culture and economic development needs nurturing

by LAWSON A, LAWSON S, BLACKWELL M
Becoming a community of choice Photo: from Love Light Norwich, courtesy of Norwich Business Improvement District
Published in September 2021 - Page 5

What do arts and culture have to do with economic development? More than what you might first think.

Investors are increasingly looking beyond just the cost of land or utilities to places where they can recruit the talent they need to succeed. Couple a growing demand for talent with a shrinking supply in the talent pool and competition for people trained in new technologies, and there is more pressure on municipalities to become “The Community

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