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The best defense is a good offense
Strategies for handling crisis communications with honesty, efficiency, and transparency
Published in
October 2014
- Page 25
A mass shooting. An embezzling scandal. A mall collapse. A train derailment. A flood. A member of council who finds themselves on the wrong side of the law.
You can’t control whether or not your municipality will be hit with a crisis. You can, however, control the manner in which you choose to deal with it. The word “choose” is an important one, because the way you respond in the midst of a crisis is
ALL MUNICIPAL. ALL ACCESS.
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